Blue vs Indigo as Primary Color
Compare blue and indigo as your app's primary brand color for buttons, links, and branding.
Blue
#3b82f6
Pure primary blue
Indigo
#6366f1
Purple-shifted blue
Side-by-Side Comparison
| Aspect | Blue | Indigo |
|---|---|---|
| Brand perception | Corporate, trustworthy, established | Innovative, modern, tech-savvy |
| Accessibility | Excellent contrast ratios | Good contrast, slightly less than blue |
| Trend alignment | Timeless, always relevant | Trending in SaaS and AI branding |
| Use case | Banking, healthcare, government | AI tools, productivity, dev platforms |
| Best For | Enterprise, trust, universal appeal | Modern SaaS, AI products, tech startups |
Our Recommendation
Blue for established trust in traditional industries. Indigo for modern tech and AI product branding.
Tailwind Classes
Blue
Background: bg-blue-500
Text: text-blue-500
Border: border-blue-500
Indigo
Background: bg-indigo-500
Text: text-indigo-500
Border: border-indigo-500
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