Red vs Orange for Call-to-Action Buttons
Compare red and orange for CTA button effectiveness and user perception.
Red
#ef4444
Pure red, high urgency
Orange
#f97316
Warm orange, high energy
Side-by-Side Comparison
| Aspect | Red | Orange |
|---|---|---|
| Click psychology | Creates urgency, FOMO | Creates excitement, enthusiasm |
| User perception | Aggressive, may feel dangerous | Friendly, inviting, safe |
| Conversion context | Flash sales, clearance, urgency | Free trials, sign-ups, explore |
| Use case | Buy now, limited offer, act fast | Get started, try free, subscribe |
| Best For | Sale urgency, limited-time offers | Sign-up flows, friendly engagement |
Our Recommendation
Red CTAs for urgency-driven conversions. Orange CTAs for friendly, exploratory user engagement.
Tailwind Classes
Red
Background: bg-red-500
Text: text-red-500
Border: border-red-500
Orange
Background: bg-orange-500
Text: text-orange-500
Border: border-orange-500
#cta#red#orange#conversion#comparison